Potato Tasters, a conceptual subscription service, aimed to revolutionize the snacking experience by delivering unique potato-based treats from around the globe. The challenge was to create a brand identity that captured the company's fun, adventurous, and bold spirit through playful prototyping. By positioning the subscription as a travel experience of its own, the brand aimed to inspire wanderlust and satisfy cravings for global flavors, even when physical travel isn't accessible.